MCP servers
MCP servers for sales
Salesforce, HubSpot, Pipedrive, Attio, Gong, Apollo, ZoomInfo and Clay each publish their own MCP server, so Claude can work with them. Start with your CRM's server, then the one for your calls, then the one for your data.
Forgeby publishes this page, and Forgeby is itself an MCP server. It is listed here as ours, in the last row. We are not affiliated with the other eight.
Method
How we built this list
Every fact comes from the maker's own pages, read on 29 October 2026. Each line carries a Source link to the page that says it, and the lines are in our words, not copied. A fact a maker's pages do not state is marked as not stated, never filled in.
What we did
For the eight makers, we read their pages. We did not connect to their servers, so none of them is tested by us, and the table says so. Forgeby's row is the one server here that we run.
The list
The servers, side by side
Your CRM first, then calls, then data. Each name opens that tool's page, with every fact and the page that says it.
| Server | What it is for | Reads or changes | Where it runs | What we did |
|---|---|---|---|---|
| SalesforceCRM | Your Salesforce records: accounts, contacts, opportunities | Your choice: one server reads, one also writes | Hosted by Salesforce api.salesforce.com | Read the maker's pages; not tested |
| HubSpotCRM | Your HubSpot records, activities, conversations and content | Reads and changes | Hosted by HubSpot mcp.hubspot.com | Read the maker's pages; not tested |
| PipedriveCRM | Deals, people, organizations, leads and activities in Pipedrive | Reads and changes | Built and run by Pipedrive mcp.pipedrive.ai | Read the maker's pages; not tested |
| AttioCRM | Your Attio records, notes, tasks, call recordings and reports | Reads and changes | Hosted by Attio mcp.attio.com | Read the maker's pages; not tested |
| GongCalls | What was said on calls and emails, for one account or one deal | Reads only | Run by Gong mcp.gong.io | Read the maker's pages; not tested |
| ApolloData | Finding and enriching people, sequences, tasks and deals | Reads and changes | Remote server run by Apollo mcp.apollo.io | Read the maker's pages; not tested |
| ZoomInfoData | Company and contact data, buying intent and account research | Reads. One tool saves your GTM context | Hosted by ZoomInfo mcp.zoominfo.com | Read the maker's pages; not tested |
| ClayData | Finding and verifying contacts, account research and your team's Functions | Reads and runs workflows. Writes follow rules your admins set | Hosted by Clay api.clay.com | Read the maker's pages; not tested |
| ForgebyOurs | Who to call and why now, read from your own workspace's accounts | Eighteen reads. Fourteen writes, and each returns an approval link and waits for a person. | Hosted by Forgeby forgeby.com | Ours. We run it, and Claude is tested end to end. |
Before you connect
What to check before you connect one
Can it change records, and who approves?
Some servers only read. Others create and update records. Check which tools you get, and keep write approval on in Claude so a person confirms each change.
Who runs it?
Each server here is run by its maker, at an address the maker prints on its own pages. Gateways from other companies exist too. We list them on each page and do not judge them.
What can it see?
A server works as the signed-in user, so it can see what that user can see. Salesforce says its server inherits the user's full security context. Give it to people whose access you are happy for Claude to have.
Sources: Salesforce
What does it cost?
Look at the plan, the credits and the quota. Salesforce counts each call against your daily API quota. Gong, ZoomInfo, Apollo and Clay use credits, and Pipedrive limits tokens.
Asked often
Questions
Which sales tools have their own MCP server?
Salesforce, HubSpot, Pipedrive, Attio, Gong, Apollo, ZoomInfo and Clay each publish one. The table lists them side by side, and each has its own page with the maker's sources.
Where should a sales team start?
With your CRM's server, because that is where your pipeline lives. Add the server for your calls next, then the one for your data. Start read only where you can.
See: Salesforce MCP server · HubSpot MCP server · Pipedrive MCP server · Attio MCP server
Can an MCP server change my records?
Some can. HubSpot, Pipedrive, Attio and Apollo can create and update records, and Clay's writes follow rules your admins set. Salesforce lets you choose a read-only server or one that also writes. Gong says its server is read only, and ZoomInfo's server reads, apart from one setting.
Can I use data from Apollo or ZoomInfo to train an AI model?
No. Both forbid AI model training on data from their MCP servers. Turn training off in your AI account before you connect either one.
Is Forgeby an MCP server too?
Yes. Forgeby publishes one, and it is listed here as ours. Its reads run on your own workspace's accounts, and a write from an outside agent returns an approval link and waits for a person.
See: Forgeby's MCP server
Sources
The pages we read
Read on . These are the makers' own pages, plus the third-party pages where a tool page lists another way in.
- Salesforce: github.com/forcedotcom/mcp-hosted · github.com/forcedotcom/mcp-hosted/wiki/Quick-Start-Guide · github.com/forcedotcom/mcp · github.com/forcedotcom/mcp-hosted/wiki/Security-and-Permiss… · github.com/forcedotcom/mcp-hosted/wiki/Connecting-Your-MCP-… · github.com/forcedotcom/mcp-hosted/wiki/Confirming-Availabil… · github.com/forcedotcom/mcp-hosted/wiki/Known-Limitations · zapier.com/mcp/salesforce
- HubSpot: developers.hubspot.com/mcp · developers.hubspot.com/docs/apps/developer-platform/build-a… · developers.hubspot.com/docs/build-with-ai/remote-mcp-server · knowledge.hubspot.com/integrations/set-up-and-use-the-hubsp… · www.hubspot.com/claude/connector · zapier.com/mcp/hubspot
- Pipedrive: www.pipedrive.com/en/newsroom/pipedrive-launches-native-mcp… · www.pipedrive.com/en/newsroom/pipedrive-mcp-connector-is-no… · www.pipedrive.com/en/features/mcp-server · support.pipedrive.com/en/article/mcp-chatgpt · support.pipedrive.com/en/article/mcp-tools · support.pipedrive.com/en/article/mcp-claude · mcp.pipedream.com/app/pipedrive
- Attio: docs.attio.com/mcp/overview.md · docs.attio.com/changelog/mcp.md · zapier.com/mcp/attio · mcp.pipedream.com/app/attio
- Gong: help.gong.io/docs/enable-supported-ai-tools-for-gong · help.gong.io/docs/about-gong-mcp · collective.gong.io/integrations/claude-mcp-client · help.gong.io/docs/create-an-integration-to-connect-to-the-m… · help.gong.io/docs/about-gong-mcp-server · help.gong.io/docs/how-mcp-server-tools-and-apis-consume-cre… · zapier.com/mcp/gong · mcp.pipedream.com/app/gong
- Apollo: docs.apollo.io/docs/apollo-mcp · www.apollo.io/product/mcp · zapier.com/mcp/apollo
- ZoomInfo: pipeline.zoominfo.com/operations/zoominfo-mcp-server · docs.gtm.ai/docs/connect-to-zoominfo-mcp.md · docs.gtm.ai/docs/available-mcp-tools.md · pipeline.zoominfo.com/operations/mcp-server-for-crm-enrichm… · zapier.com/mcp/zoominfo
- Clay: www.clay.com/guides/clay-mcp · www.clay.com/blog/clay-in-claude · university.clay.com/docs/connect-to-clay-mcp · university.clay.com/docs/mcp-troubleshooting-and-faqs · www.clay.com/mcp · university.clay.com/docs/mcp-settings · university.clay.com/docs/using-clay-in-claude · developers.clay.com/routines/custom-functions.md · docs.scalekit.com/agentkit/connectors/claymcp